Rwanda, Kenya and Uganda are marketing themselves internationally as one travel destination.

The announcement was made during the opening of the Magical Kenya Tourism Expo, taking place in Nairobi.
Tourism stakeholders from the three countries maintain this strategy is a way to attract more visitors to the region.
Tourism numbers in East Africa are finally picking up following terrorist attacks in Kenya. Countries in the region are finding new strategies to ensure they push those numbers even higher.
International visitors now only need to pay 100 dollars for a single visa to access all three countries, while residents require only an identification card to cross the border. However, uptake has been sluggish.
Tourism stakeholders in the northern corridor are also keen to attract visitors discouraged by travel advisories.
International visitors into Kenya have increased by 14 percent in 2016, signalling the recovery of an industry that’s battled a four-year slump due to security concerns. Regional visitor numbers are also up this year, at 120,000 to date.
International bookings for travel to Africa as a whole through December are up 11.1 percent compared to this time last year
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